SEO & SEM
Welcome to The Horixon Group
A Digital Marketing And Web Development Agency Based In Sydney
Importance of SEO
Do you think you are done after you have built a good website? The answer is No ! It doesn’t matter how good your website is if it does not reach the right crowd. This is where SEO comes in which helps your website to appear in the top list whenever some customer runs a search using specific keywords related to your business.
Search Engine Optimisation is one of the best practices of increasing the quality and amount of traffic to your website through organic search engine results. Various search engines like Google, and Bing rank websites as per specific parameters they consider most important. Once the website is optimised and the ranking is increased in the search engine results, the visibility of the website grows. The better visibility of the website in the search results help in accumulating more attention and attract prospective customers to your business.
When it comes to Search Engine Optimisation, The Horixon Group takes responsibility for your better web ranking and business growth. We make sure that your business gets more attention and attracts potential audiences that can be your loyal customers.
How does it work?
To make the most out of our SEO service, we undertake the following approach for your business needs:
1. Performing a thorough analysis to get an overview of how your website currently ranks.
2. Testing the functionality of your website to find out the key elements that are missing.
3. Comparing your website against the competitors.
4. Analyzing the primary keywords for the search engine.
5. Integrating with Google Analytics and Google Search Console.
6. Providing solutions to achieve your business goals.
7. Creating monthly reports to keep track of progress.
Search Engine Marketing (SEM) For Business
Search Engine Marketing (SEM) is a paid website promotion for improving your visibility on search engines. This is a paid marketing strategy which helps to advertise your website on the search engine when a motivated customer conducts a search with an intention of buying something.
We help you select the right keywords and create effective content for the ads. When it comes to search engine ads bidding, search engines look for the maximum bid and quality of your ads. Sometimes you may lose your ranking place with your competitor who has low bidding amount but quality content.
If you are thinking of doing SEM with The Horixon Group, feel free to contact us for more information.
Search Engine Optimisation (SEO)
Do you think you are done after you have built a good website? The answer is No ! It doesn’t matter how good your website is if it does not reach the right crowd. This is where SEO comes in which helps your website to appear in the top list whenever some customer runs a search using specific keywords..
Search Engine Marketing (SEM)
Do you think you are done after you have built a good website? The answSearch Engine Marketing (SEM) is a paid website promotion for improving your visibility on search engines. This is a paid marketing strategy which helps to advertise your website on the search engine when a motivated customer conducts a search with an intention of buying something
Social Media Marketing (SMM)
Do you know on average people spend 2 hours and 24 minutes a day on social media?Social media has become an inseparable part of our everyday lives. It is always there, from the moment we wake up until we fall asleep on the palm of our hand. Social media marketing is one the best marketing strategies in this digital era. It can help you grow your business if done in the proper way.